The future of fiction in Europe

DIRECTOR OF A PRODUCTION AND CONTENT CONSULTANCY

GECA (Gabinete de Estudios de Comunicación Audiovisual)

Expert in Audiovisual Formats and Markets, Creativity and Executive Production. She has been Director of International Markets and Communication, Head of Programmes, Head of New Projects, Content Director and Fiction Coordinator. She has participated and lectured at international events such as Iberseries, Conecta Fiction, Southseries MIP Cancun or Content Americas. She has worked in television channels such as Telecinco and audiovisual production companies. She holds a PhD “cum laude” in Audiovisual Communication from the Complutense University, teaches at professional masters and at the Francisco de Vitoria and Carlos III universities in Madrid, is an expert lecturer on the RTVE Haz project and participates in several university research projects. She writes and collaborates in the publication of books on the audiovisual sector: ¿Qué es eso del formato, Diccionario de Teorías Narrativas, El Entretenimiento en España, Intermedia, among others.